About Ready Set Coach

Created by two high-earning coaches and female founders, Ready Set Coach is Growth-Driven Community for Coaches.

Here at Ready Set Coach, We Believe In:

  • Working to live, not living to work

  • Working smarter not harder

  • Building your business in a way that feels good and authentic to you

  • You have the right to choose how you want to build and operate your business - there is no such thing as “one-size-fits-all”

  • You're worthy of having support each and every step of the way

  • Collaboration over competition - there is both strength and opportunity in community and partnership

  • The power of coaching and the impact it can have on people’s lives and livelihood

  • MONEY, MANAGEMENT, MINDSET & MESSAGING = KEY TO GROWTH (Read more about our Core Methodology below)

Meet the Founders

Our Story

Emily and Lexie met in a freezing cold hotel conference room in Universal City, California while attending another coach’s event. It only took one conversation to ignite what would quickly turn into a friendship and now, an official business partnership!

Ready Set Coach the brand was born in 2020 and has evolved into a thriving community of extraordinary coaches seeking out networking opportunities, growth, and authentic community. 

Emily Merrell

Emily Merrell is the Founder and Community Curator of Second Degrees Society, a Professional Speaker and Podcast host. She has supported thousands of ambitious women to get what they want in their personal and professional lives. SDS members often achieve their first paying clients, land a new job and a mentor by utilizing Emily’s expert knowledge shared through signature connection events, sold out masterminds and 1:1 coaching. Emily’s expertise has been applauded and featured by Refinery29, Girlboss, Forbes and Huffington Post. She is based in San Francisco and in her spare time you can find her adventuring to wine country, running with her husband or planning her next taco night.

Lexie Smith

Featured in outlets such as Entrepreneur, Business Insider, NASDAQ, Create & Cultivate, and more, Lexie Smith is a PR & Business Coach, Host of the Pitchin’ and Sippin’ Podcast, Co-Founder of Ready Set Coach, Founder of THEPRBAR inc., and the Founder and CEO of GROWTH MODE Agency – a Personal Brand Agency. Over her 15+ year career, Lexie has held senior and executive roles at PR agencies, built and led in-house PR and marketing departments, and served as VP at one of Inc. Magazine and Financial Times’ ‘Fastest Growing Companies in America.’ Her expertise has been sought after by global organizations, and she has spoken at conferences and universities worldwide, coaching hundreds of entrepreneurs and executives on leveraging PR and thought leadership for impact. 

Fun Facts About Em & Lex

 

Em

Mom: 2X Boys
Favorite Food:
Tacos
Favorite Cocktail: Spicy Jalapeño Marg with Mezcal
Favorite Wine: Zinfandel
Secret Hidden Talent: Memory like an elephant
Weekends are for: Wine tasting in Sonoma + Sleeping in
Non-work Passion: Travel + Monopoly Deal
Born: Palm Beach, FL
Settled: San Fransisco, CA
Brand Crush: Native Deodorant
Favorite Book:
Business Book- The E-Myth, Fiction I have way too many favorites and go through them too quickly!

Lex

Mom: 2X Girls
Favorite Food:
Domino’s Pepperoni Pizza
Favorite Cocktail: Jalapeño Cucumber Marg with Tahin
Favorite Wine: Sauv Blan or Cab
Secret Hidden Talent: Juggling
Weekends are for: Mini getaways + adventures
Non-work Passion: Traveling + True Crime
Born: Portland, OR
Settled: Ventura, CA
Brand Crush: Flying Embers
Favorite Book: That’s too much pressure, I read mostly fiction and have so many favorites!